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Concept
‘Toothtown and the Plaque Attack’ is a fun story book created to promote oral health among kids and encourage them to be aware on how to keep their teeth healthy. The story revolves around ‘Toothtown’ which is the mouth and the residents of the tooth town are terrorised by the nasty food items. The ultimate help comes from Fluoride Flamingo with his magical Fluoride toothpaste and tooth brush.